A new meaning
CLOTHING AS A SYMBOL
During the Italian Renaissance artistic expressions reach levels of absolute value and novelty even in clothing. Models, shapes and colors of the clothes take on a new meaning : no longer just a symbolic value but also a tool with which to tell the desire for "beauty" .
The Renaissance portrait is strongly dependent on the classical tradition and a typical scheme with a celebratory and commemorative purpose is imposed: the profile .
Leonardo's knots
VINCI MODEL
The Tuscan inventor created the extraordinary three-color velvet that Ludovico il Moro commissioned in 1494 to celebrate the investiture of the Duchy of Milan .
The Florentine genius is the creator of the knotted belt, a motif frequently recalled in his paintings such as the portrait of Cecilia Gallenari, the woman portrayed in 'La Dama con l'ermellino' of 1490 .
SEMPREVIVA
DAMASCO MODEL
Inspired by a perennial plant that grows in arid and inaccessible places, the meaning of the symbology implied that, when the plants had grown "over time", then the lord of Milan would have been right of his enemies.
Therefore, a praise for patience and perseverance .
THE DECORATIONS OF THE 15TH CENTURY
CAMMINO MODEL
The decorative motifs of the fabrics of the time followed two schemes
compositions with typical wordings of the time, still used today.
“A cammino” is the drawing that shows a pattern
developed horizontally , with an alternating repetition that gives rise to a checkerboard effect .
PROFESSOR OF History and documentation of fashion AT THE UNIVERSITY OF MILAN
Margherita Rosina
The sleeves of the dresses become central elements due to the richness of the materials and patterns used . Not sewn to the dress, they could be changed according to the occasion: a clear sign of social belonging and from which the expression "It's a whole other pair of sleeves" originates. [Fig. another kettle of fish]
quality first
THE MATERIALS
We use high quality technical fabrics in the production of our collection.
The jerseys are made of breathable and lightweight fabrics , which provide comfort and breathability during physical activity. The cycling pants are made with elastic fabrics in order to offer excellent adherence to the body .
Many of our products are water repellent thanks to a PFC-free DWR treatment ; this allows the cyclist to be kept dry and comfortable even in adverse weather conditions.
We rely on high quality materials , which offer superior performance when cycling. Among these, the Elastic Interface pad which guarantees outings of up to 8 hours .
LIVE CYCLING
Cycling is not just a sport or a physical activity, it is a personal and social activity .
One of the best things about cycling is that it leaves you completely free to talk, to express yourself, to stop and share a moment, a landscape, or more simply to drink a coffee and take a picture.
For us, riding a bike is this and much more: it is expressing yourself